Split level Chelsea dance club from nightlife makers the Butter Group (1Oak). Different atmospheres on each level, with the upstairs booming, high energy dance floor, and the lower level having that downtown lounge feel, more relaxed, which is not to say things don't get a little wild when the energy is right.

Crowd is eclectic as is the music which offers no attempt to appeal to lovers of a specific genre. Rather the goal is to bring together different people and scenes to create cross-pollination and a friendly, "it" vibe. Which, given the number of celebs that frequent the place, they may well have achieved.